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Launch of Verbatim® Brand Barrier Free Braille CD-R
07/10/12
Mitsubishi Kagaku Media Co., Ltd. (Head office: Minato-ku, Tokyo; President: Tetsuya Mutsu) will launch Verbatim® brand barrier-free CD-R that surface Braille can be read with tactile impression at the end of July.


Mitsubishi Kagaku Media Co., Ltd. (Head office: Minato-ku, Tokyo; President: Tetsuya Mutsu) will launch Verbatim® brand barrier-free CD-R that surface Braille can be read with tactile impression at the end of July. By printing protruding Braille dots on the surface of a disc, not only can its specifications be read but its front and reverse sides can be identified
Although Mitsubishi Kagaku Media had been selling Mitsubishi brand Braille CD-R since 2007, once it stopped serving it in February this year. After that in response to requests from various quarters it decided to resell a new face Braille CD-R.

The design; navy-blue ground and white braille dots, preserved from that of the previous Braille CD-R helps users easily discern the disc specifications including capacity by not only seen but also touched.  We print Braille dots using multiple layers of high viscosity ink developed by our company. The improvement of the height of braille dots and printing method made the new disc easier for read compared to the previous disc.  The combination artifice for the height of braille dots and slipperiness for the disc surface achieved tactile discrimination.

Optical recording discs such as CDs, DVDs, and BDs have difficulty to identify their specifications because their shape is identical although they have multiple specifications each such as recordable and rewritable.

Mitsubishi Kagaku Media is developing and marketing products that are meant to achieve a comfortable global environment between the people and society.


About Verbatim
Verbatim is a global brand of Mitsubishi Kagaku Media sold in over 120 countries worldwide, with the largest market share※of the recordable optical disc sold worldwide by brand for seven consecutive years. Verbatim was born in 1969 in the State of California in the United States. Mitsubishi Chemical Corporation (known as Mitsubishi Kasei Corporation at that time), the parent company of Mitsubishi Kagaku Media, purchased Verbatim in 1990. LED light bulbs with the Verbatim brand first went on sale in Europe in September 2010, and can now also be found in the US, Australia, and Japan. Sample kits for OLED lighting have been sold under the VELVE brand since April 2011.
*2005-2011; the largest market share of the recordable CD/DVD/BD sold worldwide by brand for seven consecutive years (according to the SCCG/JRIA data)
 

For more information, please contact

Yukana Yamashita
Mitsubishi Kagaku Media Co., Ltd.
Tel: [+81] 3-5484-3972
Fax: [+81] 3-5484-8224
URL: http://www.mcmedia.co.jp/

Consumer contact
Customer Service
Mitsubishi Kagaku Media Co., Ltd.
Toll free Tel: 0120-34-4160 (Japan only)

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